In touch with women for 75 years, Lancôme understands that a woman’s beauty goes well beyond appearances.
Out now is the 2010 collection of Lancôme Juicy Tubes in your favourite colours! Each purchase of a Juicy Tube also receives an exclusively designed scarf by the following designers: Karen Walker, Trelise Cooper, Helen Cherry, Cybele and Ruby.
Modelling the designer’s scarves for the first time this year are some of the Breast Cancer Research Trust Ambassadors - Karen Walker for Karen Walker, Carol Hirschfeld for Trelise Cooper, Petra Bagust for Helen Cherry, Nerida Cortese for Ruby and Michelle Pickles for Cybèle.
“Lancôme knows the value of research and innovation through science,” says spokesperson Sarah Reid. “We are committed to the cause because it reflects our brand’s pledge to give women the very best of what science has to offer. For those reasons the partnership between Lancôme and Breast Cancer Research Trust makes perfect sense and we are proud to be part of it.”
The designers involved and their favorite Juicy Tubes are:
Karen Walker – ‘Fraise’
Trelise Cooper – ‘Marshmallow Electro’
Helen Cherry – ‘Watermelon’
Cybele – ‘Toffee R and B’
Ruby – ‘Peach’
Available exclusively from Lancôme counters nation-wide from September 27, the Juicy Tube lip-gloss and limited edition scarf costs just $50. Lancôme, consumers and retailers all contribute with $10 going to the Trust.
With thanks to all the designers and Breast Cancer Research Trust ambassadors,
McCanns World Group
Helen Bankers Photography
Minnie Street Studio
Anna Casselburg
Rodney Wayne
Flash Studios
To find your nearest Lancome stockist, please click here.
Each Lancôme counter also participated in the Trust's $1000 challenge to raise additional funds for the campaign. In total the Designs for a Cure campaign has raised $72,000 for the Trust to assist the much needed funding for ground breaking research.